Adolf Hitler Tea Kettle


This has been a long week for family retailer JC Penney’s. The retailer, which was listed among the brands most likely to dispensary in 2014 is now taking heat over a billboard featuring a $40 Michael Graves tea kettle that observers say resembles Adolf Hitler giving his infamous Sieg Heil salute.


After the retailer received unwanted media attention, the store chain removed references to the kettle on its website and removed the billboards in Los Angeles that advertised it.JC Penney recieved the most attention on Twitter. JC Penney responded to many tweeters saying ” it was unintentional”. The customers who did get the chance to purchase the kettle before it sold out, are selling it on eBay for as high as $250.


I would have never related the tea kettle with Adolf Hitler if it wasn’t brought up. In a way it does look the him but with all the financial issues JC Penney is dealing with right now, I don’t think they would do this intentionally. I personally think that people nowadays find any way to complain to just complain.

What are your thoughts?

“Fatkini” The Plus-Size Swimsuit


The “fatkini” is a two piece swimsuit for full figured/plus sized women that conceals and reveals. This suits become a hot seller for the upcoming summer season. The newest swimsuit making waves is partially designed by plus-sized blogger Gabi Gregg. “I really wanted to design bikinis that were stylish, young an fresh,” Gregg told ABC News. “I think alot of the swimwear on the market right now for plus sizes is kind of frumpy and matronly and a lot of it is designed to cover us up.”


The suit is selling on the website swimsuitsforall and ranges from size 10 to 24, sending the message to the fashion industry to make more. The majority of women in America are reportedly a size 14 or larger, and it appears there is an untapped market of women waiting to spend their money on something fabulous.

I personally love this swimsuit! Every woman wants something that fits her body, her curves, her style. When you are larger, they are so few and far between. I think it’s a great creation for plus-sized women.

Ryan Gosling Eats Cap’n Crunch

I came across a funny article on PR Daily called “Cap’n Crunch gets Ryan Gosling to Eat His Cereal”. This article talked about a gentleman named Ryan McHenry who made a youtube video of Ryan Gosling rejecting multiple spoon fulls of cereal. The video was consisted of multiple short clips of Ryan from different movies.

Ryan McHenry Cereal Video

Cap’n Crunch must have viewed the video and it inspired them to make their own 6 second vine video of Ryan Gosling getting his fix of crunch berry Cap’n Crunch cereal. As you can see below in the picture, Cap’n Crunch Tweeted the video on their Twitter page and had a catchy headline to go with it. Their Vine video has earned a number of retweets since it was released on their Twitter feed. The video has been called as an example of “social media done right.” Cap’n Crunch’s video has demonstrated that while data and craft have important places in marketing, sometimes you just need to think out of the box to get your message across.

Cap’n Crunch Cereal Video


Fashion Star


If you haven’t seen the NBC television show Fashion Star you must! This reality television show hosted by Louise Roe features celebrity mentors Jessica Simpson, Nicole Richie and John Varvatos. 12 eager young designers get the chance to win a multimillion dollar prize of launching their original collections in three of the nation’s largest fashion retailers, Macy’s, Saks Fifth Avenue and Express. Each week the designers showcase their work on the runway and the three retailer buyers get the chance to make on-the-spot decisions to purchase and carry the designs exclusively in their stores. The designs that get purchased, become available immediately after the broadcast both online and in select stores the next day. Season two is just about over, but without a doubt NBC will come out with another next year. Season two airs every Friday at 8/7c.


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7 Traits of a Solid PR Professional


If your looking to go into PR, here are the 7 traits of a solid PR professional

1. Business-Minded

What’s the end goal? That’s what PR professionals need to consider more often than they do typically. Before acting, a PR person needs to determine how the desired result contributes to the bigger picture of business success.

2. Flexible

A successful PR pro needs to adapt and, throughout any transition, help clients achieve communications and business success no matter the direction. PR pros also need to have the ability to deal with whatever comes their way in a professional manner.

3. Strong Writer

To be great at PR, one needs to have writing skills. In PR the above average writing skills are imperative, with colleagues and clients demanding everything from compelling blog posts to finely-crafted press releases and everything in between.

4. Sponges

No entry-level professional punches into a new job and immediately begins counseling the world’s biggest brands on high-profile communications issues. There’s so much to learn in PR on a daily basis. The best young professionals understand that experience can be gained from closely watching co-workers, carefully noting their accomplishments, and learning from their challenges.

5. Unafraid of Learning

Learning is endless and that’s so true when it comes to the ever-evolving PR field. There’s so much to gain in every interaction with a colleague or a client. The best PR pros know to embrace all that is happening around them and best leverage that data to improve as professionals.

6. News Junkies

PR people need to care about what is happening in the news in both their core sector and in the broader world. They need to be on top of news and trends, so that they can harness what they know to craft story ideas that best position their client, topic, etc, within the most timely, topical conversations in the media and on the street.

7. Thick Skinned

PR people get shot-down often. It’s a common occurrence and there’s nothing wrong with that. Amid great editorial success, get turned away pitching more than a fair share of story ideas, bylined articles, and profile pieces.


Information from PR Daily, By Scott Signore

Rihanna’s Mac Lipstick “RiRi Woo”

ImageRiRis collaboration with MAC cosmetics just became a reality! Rihanna’s entire MAC collection will be revealed throughout 2013. On May 2 her first product was released, the RiRi Woo red matte lipstick, inspired by MAC’s cult favorite Ruby Woo.

ImageRiRi Woo lipstick goes for $15 at It was also available at Rihanna’s concerts at the Brooklyn Barclays Center on May 4 and 5.

On February 20, Riahnna tweeted “That’s right baby, I’m a #MACgal now! Get into it, package designed and products created from scratch by yours truly! Thanks to the EPIC team at #MAC for giving me the opportunity to play and share my favorite sh*t with my fans and yours.”

Rihanna told Womens Wear Daily (WWD)  “When you think of makeup, the brand that pops into your mind — for something legit — is MAC. Whatever color you want, it’s like ‘Let’s go to MAC.’ I’ve been using MAC on tour for such a long time it was a natural fit for me. I have always loved makeup, and I always said that if I do it, I want to do it with a credible brand.”

“Working with MAC, it’s difficult to get a red lipstick that beats Ruby Woo, because it works on every skin tone. I had so many different samples to choose from and so many different colors underneath — blue, yellow, orange and pink bases. And I got to pick one that worked, and I tried it on all my friends to make sure it worked on all of our skin tones.”

ImageAre you or will you be wearing RiRi Woo this upcoming season?

6 Elements That Online Newsroom Should Have

1. Use Multimedia With Source Information

For example the American Cancer Society features a video full of interesting statistics and data that the media and publishers can use in stories and posts.

2. Feature Blogs on the Home Page

It’s important to feature corporate blogs on the home page of an online newsroom. For example Dr. Len’s Cancer blog and the ACS Pressroom Blog are featured on the home page of their newsroom. These blogs are full of dynamic content that’s added regularly; they’re good sources of information and additional story ideas for media and publishers.

3. Organize by Topic

For example Coke’s newsroom is incredibly easy to navigate. In large part, that’s thanks to the search-by-topic drop-down menus you find throughout the newsroom. This might seem basic, but it’s a quality of the future for most online newsrooms.


4. Organize by Text, Audio/Video and Photo Assets

Again, Coke makes it easy for you to find what you need when you visit its newsroom. These days, that means more than just news releases, though. Think audio, video and images that are all searchable by topic.


5. Make the newsroom searchable by media type

For example Red Bull allows you to search the entire newsroom by media type right at the top of the page.


6. Use Icons to Make Photos and Videos Easy to Find

Note the little icons below each story. They are signals that show you how many photos and videos each story includes.